Melcrum - Connecting Communicators
 
Global research and training for internal communicators

Masterclass CoverThe Internal Communication Black Belt Masterclasses - Effective Measurement

Hendon Hall, Hendon, UK
14 & 15 November, 2007

In just 2 days you'll learn the complete research and measurement process from start to finish, so you can return to the office and start proving your results.

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Effective Measurement

Measuring your internal communication efforts can be a daunting task. Where do you start? What does the process actually entail and how can you guarantee success? In this practical two-day masterclass, Susan Walker will take you through the complete research and measurement process, step by step. Practical, actionable advice from a measurement expert, you'll come away armed with the templates and techniques you need to make measurement work for organisation.

Susan Walker :

Susan WalkerSusan is a true expert in the field of internal communication and staff research. For 15 years she headed the staff research practice at MORI where she was a partner and research director. During this time she directed studies for a wide range of organisations including: BBC, Norwich Union, HBOS, the Co-operative Group and the Audit Commission.

 

 

 

 

 

 

 

 

 

 

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