Anticipating, Initiating, and Prioritizing Communication Planning
Don’t wait to be invited to “the table.” This session will show you how to:
- Establish common expectations with company leaders of what excellent communication should mean in your organization.
- Anticipate and prepare for the issues and crises that your leadership team will eventually ask you to help communicate.
- Insert yourself into the discussion process as a valued participant before decisions are finalized through a combination of unauthorized “soft” research and a behavior-based communication planning approach.
- Use a quantitative approach to determining where best to spend your time, both in initiating communication strategies and accepting projects from other managers in your organization.
About your presenter:
Angela Sinickas
President, Sinickas Communications Inc.
Angela Sinickas, ABC, is president of Sinickas Communications, Inc., an international consultancy helping organizations achieve business results through focused diagnostics and practical solutions. A pioneer in the field of organizational communication measurement, Angela has been measuring the effectiveness of communication since 1981. Her prolific publications and speaking engagements in 17 countries have made her name synonymous with measurement. She is the author of the manual How to Measure Your Communication Programs, now in its third edition, and a regular columnist for the magazine Strategic Communication Management. (See www.sinicom.com for over 80 free article reprints.)
Angela’s work has been recognized with 15 international-level Gold Quill awards from IABC, five of them for measurement projects.
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