Melcrum - Connecting Communicators
 
Global research and training for internal communicators

Melcrum Podcasts

Welcome to the home of Melcrum podcasts. From this page you can listen to all of Melcrum's podcasts. You can also subscribe to our podcast feed and receive every new podcast directly to your computer using a podcatcher program such as iTunes or a podcast compatible RSS aggregator.

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PODCASTS: Click on each podcast to listen right away

 

PODCAST: The Melcrum Podcast 20 December 2007: Shownotes

This edition, with Melcrum's Employee Engagement conference just around the corner in February, we're focusing on engagement and we're also giving you the chance to win a copy of our brand new report Essential Techniques for Employee Engagement. (00:24)

Kicking off the podcast is Annie Waite's interview with Jason Ryan Dorsey, an expert on generation Y and speaker at Melcrum's forthcoming conference in Atlanta. Dorsey speaks about what'll make younger members of the workforce loyal to thier employers. (Begins at 01:08)

Next, Joan Swenson, Chief HR officer at Kettering Health Network chats with the
editor of the Internal Comms Hub, Annie Waite, about the issues
she'll be covering at the conference - in particular how to work with other funtions to get the most out of engagement initiatives. (Begins 12:42)


PODCAST: The Melcrum Podcast 5 December 2007: Shownotes

In this week's podcast, we explore the challenge of communicating with a global and hard to reach workforce.

Robert Nuttall, head of internal communication at food and clothing retailer Marks and Spencer talks about the rebranding of the UK household name and how the new brand and values were communicated to shopfloor - or "non wired" staff. (begins 00:27)

Also, Sona Hathi has a chat with Lee Anne Fernandez, director of internal communication, and John Clifford, internal communication specialist at Pitney Bowes, discuss the tools and techniques they use to communicate with an international audience. (begins 06:47)


PODCAST: The Melcrum Podcast 21 November 2007: Shownotes

This podcast gives you a special taster of forthcoming content from Strategic Communication Management.

First, Sona Hathi chats to Penny Lawson, Director of Internal Communication at ITV about the techniques she implemented to maximize visibility of the TV channel's new CEO, Michael Grade during his first 100 days. Penny has written an article based on this for the next issue of SCM which will be published at the beginning of December. (Begins 00:42)

Next, Wendy May, Head of Communications UK at Zurich Financial Services speaks about training leaders to inspire themselves, and keeping in line with the theme of the next SCM she also shares advice on how communicators can make the transition from tactition to coach. Wendy will be contributing an article to the February/ March issue of SCM. (Begins 08:31)

And finally, we asked practitioners at last month's summit, "if there was one essential tip you'd give to fellow communicators, what would it be?" (Begins 12:44)


PODCAST: The Melcrum Podcast 7 November 2007: Shownotes

A CEO communication special podcast is waiting for your listening pleasure.

This issue, Annie Waite, Global Editor of the Internal Comms Hub discusses with Darren Briggs of The Company Agency the results of the 21st Century Leadership Communication research report, produced in partnership with Melcrum (begins at 7:56). Hear some of the conclusions drawn from interviews with 18 CEOs and senior leaders earlier this year about their experiences of internal communication.


Next up, Richard Bartrem of WestJet Airlines explains in advance of his presentation at CommsCanada, how video storytelling has helped to sustain employee engagement and drive his organization on to the Top 100 Employers in Canada list (begins at 18:46).

Also, hear from fellow communicators questioned at the latest Strategic Communication Management Summit in London, about what they think the CEO wants from them (begins at 1:03).


Remember, we're always keen to hear from you about your comms initiatives and activities, so please get in touch if you've a story you'd like to share in a forthcoming podcast.


PODCAST: The Melcrum Podcast 24th October 2007: Shownotes

In the latest Melcrum Podcast, Jason Blackwell and Sona Hathi give you a taster of what's to come at Melcrum's forthcoming CommsCanada employee engagement conference.

First, Adwoa Buahene, one of the keynote speakers at the CommsCanada event talks to Annie Waite about the "4-Gen" workforce. (Begins at 00:28)

Next, David Grossman shares ideas on how managers can maintain a mix of new technology and traditional channels to communicate with employees. (Begins at 07:57)

And finally, part two of the interview with Job van Harmelen. This week he speaks about the roll out of TNT's engagement survey. (Begins at 11:14).


PODCAST: The Melcrum Podcast 11th October 2007: Shownotes

The latest Melcrum Podcast is presented by Sona Hathi.

The first item is an interview with Kay Winsper, head of internal communication and change at Siemens. Kay describes how they kept employees informed and engaged during a recent change of headquarters. (Begins at 00:47)

The next item is part one of an interview with Job Van Harmelen of TNT, who describes the various channels they use to communicate key strategic messages to a gloally dispersed and hard-to-reach workforce. (Begins at 07:06)

Part two of this interview can be heard in the next edition.


PODCAST: The Melcrum Podcast 19th September 2007: Shownotes

The latest Melcrum Podcast is presented by Sona Hathi and it has a focus on leadership communication.

The first item is a collection of tips from experts on what makes good leadership communication and how to effectively get messages through to a dispersed workforce. (Begins at 00:47)

Next is an interview with Terry McKenzie of Sun Microsystems about a recent feedback to leadership conference, the worst comms situations and how blogging has been an invaluable tool for the company. (Begins at 07:06)

Finally, Melcrum's Jasmine Epiro catches up with Matt O'Neill, who organized the first ever gathering of London-based members of Melcrum's Communicators' Network. (Begins at 15:13)


PODCAST: The Melcrum Podcast 5th September 2007: Shownotes
The latest Melcrum Podcast is presented by Sona Hathi and we've given it a European touch.

First, Melcrum's Annie Waite chats to Ronald Van der Molen from Canon Europe in Amsterdam about the rollout of the company's recent employee training program. (Begins at 00:45)

Next, Sona Hathi gets a preview of Michael Kiess' forthcoming presentation at Melcrum's Social Media Forum Europe (begins 8:14). Based in Germany, Kiess is Communications Manager at IBM and he gives his top tips for developing a social media strategy and talks about IBM's own future Web 2.0 plans.


PODCAST: The Melcrum Podcast 8th August 2007: Shownotes
This week we've got the second of our special IABC conference editions, with three interviews recorded live by Internal Comms Hub editor, Annie Waite, in New Orleans.

First up is Hub expert, Angela Sinickas (begins at 1:33), who talks about the fine art of measuring the effectiveness of internal comms efforts.

Next is Shel Holtz, the principal of Holtz Communication + Technology, who talks about how social networking is becoming increasingly important for company communications (begins at 7:22).

Lastly, Roger D'Aprix of ROI Communication gives us a sneak preview of his keynote presentation for the upcoming Melcrum Strategic Communication Management Summit 2007 in Chicago this September (begins at 13:43).


PODCAST: The Melcrum Podcast 25th July 2007: Shownotes
For this one, we've got two interviews with people at the cutting edge of communications;

First up is Peter Eschbach, a senior vice president with Porter Novelli (beginning at 0:20), who talks about how to turn your internal communicators into an environmental campaign.

The second bit (beginning at 7:20) is a chat between social media guru, Neville Hobson, and Sona Hathi about how to make and publish your very own podcast.


PODCAST: The Melcrum Podcast 11th July 2007: Shownotes
Sona Hathi and Annie Waite present Melcrum's bi-weekly podcasts.

The latest edition of the Melcrum Podcast is ready for downloading. This week we've got interviews with:

  • John Finney of Watson Wyatt, who discusses the forthcoming ROI study (begins at 1:20).
  • Barbara Fagan-Smith of ROI Communication, who speaks about The Gap's unusual "Moose" sessions (begins at 6:15).
  • Connie Eckhard, who gives his advice for making progress as a communicator (begins at 10:45).

PODCAST: The Melcrum Podcast 20th June 2007: Shownotes
Audra Rothermel and Sona Hathi present Melcrum's bi-weekly podcasts.

For this edition we've got interviews with Richard Roberts, head of resourcing and people engagement at Virgin Mobile (begins at 1:10), Intemal Comms Hub expert, Bill Quirke (begins 6:10) and Audra Rothermel gives us her take on Melcrum's Boot Camp event in San Francisco (begins 11:53).


PODCAST: The Melcrum Podcast 6th June 2007: Shownotes
Audra Rothermel and James Brown present Melcrum's bi-weekly podcasts.

Features include:

This edition has interviews with Visa Europe's head of internal communications, Mark Darby (begins 0:50), who talks about his pet hates, and tells us about the tactics he's been using to foster employee engagement.

We've also got a chat (begins 5:47) with our very own Robin Crumby, the MD of Melcrum Publishing, who talks to Sona Hathi about the new social networking website for communicators, The Communicators' Network.


PODCAST: The Melcrum Podcast 16th May 2007: Shownotes
Audra Rothermel and Sona Hathi present the latest of Melcrum's new bi-weekly podcasts.

Features include:

This week's show features interviews with Brent Charland, a senior HR consultant for Innovapost, who tell Sona Hathi about the way HR workshops at the company are allowing people to take a fresh look at their training needs (begins at 1:35), and Microsoft UK Partner Group CTO, Steve Clayton, who talks to James Brown about the true ROI from blogging (begins 8:23), and why everyone needs to be doing it.


PODCAST: The Melcrum Podcast 11th April 2007
Audra Rothermel and Sona Hathi present the first of Melcrum's new bi-weekly podcasts, focusing on Melcrum's recent Social Media Forum.

Features include:

Interviews with forum delegates about what their companies are doing with social media, their plans for the future and what guise they might take on in the virtual world of Second Life.

Chats with speakers, including Hill & Knowlton internal comms consultant, David Ferrabee, social media guru, Neville Hobson and IBM's European new media leader, Philippe Borremanns. PODCAST: Strategic HR Review, Volume 6, Issue 2, January/February 2007
Journal editor, Annie Waite, provides an overview of the content in the latest issue of Strategic HR Review and introduces its new editor Sara Nolan.

Features include:

  • Measuring the financial impact of HR
  • HR's role in audience segmentation
  • Impact of culture and climate on change
  • Merging with confidence at LogicaCMG
  • Improving retention with a recognition overhaul

For more information on Strategic HR Review, click here.


PODCAST: The Business Communicator, Volume 7, Issue 7, December/January 2007
Journal editor, Anna Clarke, provides a synopsis of the new content in the latest issue of The Business Communicator.

Features include:

  • To blog or not to blog?
  • Make your corporate blog successful
  • A 10-step guide to using the "Google effect" to engage employees
  • Encouraging two-way communication via a discussion thread at CSAA
  • Can information cascades work and be effective?

For more information on The Business Communicator, click here.


PODCAST: Strategic Communication Management, Volume 11, Issue 1, December/January 2007
Journal editor, Mandy Thatcher, provides a synopsis of the new content in the latest Strategic Communication Management.

Features include:

  • Lessons learned about change at Sun Microsystems
  • Transforming internal communication at Ericsson
  • Creating a versatile toolkit to support managers
  • Creating line of sight between employees and strategy
  • Shifting the role of communicator to leaders and managers at PHSA

For more information on Strategic Communication Management, click here.


PODCAST: Strategic HR Review, Volume 6, Issue 1, November/December 2006
Journal editor, Annie Waite, gives an overview of the latest issue of Melcrum's Strategic HR Review.

In this issue: Aligning HR with overall business objectives

Features include:

  • Making dynamic changes at Northern Foods
  • Six ways to link training with business performance
  • Connecting staff research with company success
  • Restructuring talent sourcing at DuPont
  • Management development strategies at Fujitsu Services

For more information on Strategic HR Review, click here.


PODCAST: The Business Communicator Volume 7, Issue 6, November 2006 overview
Journal editor, Anna Clarke, gives an overview of the latest issue of The Business Communicator.

In this issue: Organizing events.

Articles include:

  • How do you get a global internal comms network off the ground?
  • How professional are we?
  • Communicate clearly and effectively
  • Engaging employees through live events at Scottish Water
  • A 10-step guide to getting the most from employee events
  • Flashpoint guide: The size of communication functions across the globe
  • Lead debate: Is there a self-publishing revolution on the horizon?

For more information on The Business Communicator, click here.


PODCAST: Knowledge Management Review, Volume 9, Issue 5 November/December 2006
Journal editor, Alex Manchester, gives an overview of the latest issue of Melcrum's KM Review.

In this issue: Building knowledge-centric organizations

Features include:

  • Using KM as a foundation for change at Atlantis
  • Maximizing organizational knowledge at Linklaters
  • Delivering market-leading support at Lucent
  • Implementing a knowledge retention strategy
  • Capitalizing on internal expertise at Orange

Plus: Catherine Flutsch on what makes a good knowledge manager, working towards mass buy-in at Pratt & Whitney Rocketdyne and Dr. Kevin C. Desouza on the difficulties of measurement.

For more information on Knowledge Management Review, click here.


PODCAST: Strategic Communication Management Summit pre-event interview (2/2)
In the second of two pre-event podcast interviews, Mandy Thatcher speaks to Mike Love, senior director of corporate communications at Microsoft, ahead of his presentation at the UK SCM Summit, 17-19 October 2006.


PODCAST: Strategic Communication Management Summit pre-event interview (1/2)
In the first of two pre-event podcast interviews, Mandy Thatcher speaks to social media expert, Euan Semple, ahead of his opening keynote presentation at the UK SCM Summit, 17-19 October 2006.


PODCAST: The Business Communicator Volume 7, Issue 5, October 2006 overview
Journal editor, Anna Clarke, gives an overview of the latest issue of The Business Communicator.

In this issue: Effective online comms. Articles include:

  • Lead debate: Is there a self-publishing revolution on the horizon?
  • Opinion: Colette Hill, chief exec of CHA on businesses behaving badly.
  • Five Fast Ways To: Work with Generation Y
  • Case study: Using e-learning to breathe life into email policy at
    Freshfields Bruckhaus Deringer
  • Feature: How to align employees' behavior during change management programs
  • Flashpoint Guide: Today's communication environment

For more information on The Business Communicator, click here.


PODCAST: Strategic Communication Management Volume 10, Issue 6 October/November overview
Journal editor, Mandy Thatcher, gives an overview of the latest issue of Strategic Communication Management.

In this issue: Using employee research to shape your internal communication strategy. Articles include:

  • The impact of culture and climate on change programs
  • Cutting through the clutter at Microsoft
  • Linking employee research to business performance
  • Segmenting the workforce to improve communication
  • Realizing RBC's new vision for employee communication

Plus Angela Sinickas on leading and lagging metrics, and Euan Semple on the rising use of social computing.

For more information on Strategic Communication Management click here.


PODCAST: An interview with corporate blogging expert Debbie Weil
Alex Manchester speaks to corporate blogging expert Debbie Weil, ahead of her presentation at this year's UK Strategic Communication Management Summit, London 17-19th October, 2006.


PODCAST: Knowledge Management Review, Volume 9, Issue 4 September/October 2006
Journal editor, Alex Manchester, gives an overview of the latest issue of Melcrum's KM Review.

In this issue: Aligning KM with business strategy

Features include:

  • Leadership and strategic KM
  • Avoiding the typical barriers to effective KM
  • Integrating local knowledge strategies
  • Advancing knowledge sharing with intranet 2.0
  • Mapping network warfare techniques to KM

Plus: Eddie Obeng asks, "is your knowledge an asset or a liability?" And Simon Walker demonstrates a framework for 12 steps to KM success...

For more information on Knowledge Management Review, click here.


PODCAST: Strategic HR Review, Volume 5, Issue 6, September/October 2006
Journal editor, Annie Waite, gives an overview of the latest issue of Melcrum's Strategic HR Review.

In this issue: HR's vital role in creating a global workforce

Features include:

  • Embracing and managing diversity at Dell
  • Managing Sepracor's employment brand
  • Assessing culture at Sun Microsystems
  • Measuring the impact of values at BDO Stoy Hayward
  • Researching onboarding best practice

For more information on Strategic HR Review, click here.


PODCAST: How to communicate business strategy to employees
Daniel Gregory and Josie Salkey discuss Melcrum's research on communicating business strategy to employees and look at several great case studies from the likes of BP and Aetna.

For more information on research click here.


PODCAST: Internal Comms Hub
Josie Salkey and Katrina Andrews discuss Internal Comms Hub, which is soon to celebrate its first birthday.

Coming soon to The Hub are more great developments including a members only discussion forum.

For more information on The Hub click here.


PODCAST: Strategic Communication Management Volume 10, Issue 5 August/September overview
Journal editor, Mandy Thatcher, gives an overview of the latest issue of Strategic Communication Management.

In this issue: The challenges for communicators in global organizations.

Articles include:

  • Taking communication to the next level at Mayo Clinic
  • Structuring global communication to improve efficiency
  • From tactical to strategic: developing an action plan
  • Six crucial steps to effective global communication
  • Making measurement part of the plan at Rockwell Automation

Plus, using RSS to cut through the clutter and Fraser Likely asks, "What do we mean by 'Act Locally'?"

For more information on Strategic Communication Management click here.


PODCAST: Knowledge Management Review Volume 9, Issue 3 July/August 2006 overview
Journal editor, Alex Manchester, gives an overview of the latest issue of Knowledge Management Review.

In this issue: Choosing the next stage for KM in your organization – case studies and examples of highly evolved KM programs.

Articles include:

  • Building people-centric communities at Oracle
  • Deploying a knowledge convergence framework
  • Protecting intellectual assets in China
  • Implementing TRIZ at Air Products
  • Improving collaboration with a portal

Plus KM in the Malcolm Baldrige model, the convergence of knowledge and technology and much more.

For more information on Knowledge Management Review click here.


PODCAST: Communicating change: Internal Communication Black Belt Masterclasses
Sue Dewhurst discusses the new Melcrum Internal Communication Black Belt Masterclasses - a series of two-day training events commencing in October 2006.

To find out more about the Black Belt Masterclasses click here.


PODCAST: The Business Communicator Volume 7, Issue 3 July/August 2006 overview
Journal editor, Anna Clarke, gives an overview of the latest issue of The Business Communicator. In this issue: How does communication impact company culture?

Contents:

  • Organizational culture
  • Communication in the public sector
  • Personify your organization
  • The internal communicator's guide to audience segmentation
  • Aligning internal communication with company culture at Pitney Bowes
  • Flashpoint guide: The manager's communication mode

For more information visit The Business Communicator homepage


PODCAST: Transform your intranet
Alex Manchester and Josie Salkey discuss Melcrum's new report, Transforming your Intranet, covering key chapters such as developing an intranet strategy and the opportunities for web 2.0 technology in intranets. Also discussed are two case studies from Sodexho and IBM.

For more information on the report click here.


PODCAST: Engaging Employees in Corporate Responsibility
Jason Sumner introduces Melcrum's latest report on Corporate Responsibility, highlighting two great case studies from Westpac and Ford Motor Co.

For more information on the report, click here.


PODCAST: Strategic HR Review Volume 5, Issue 5 July/August 2006 overview
Journal editor, Annie Waite, gives an overview of the latest issue of Strategic HR Review.

In this issue:

  • Building on employee strengths at Sony Europe
  • Deloitte's three ways to instill ethical guidelines
  • How coaching cuts costs and saves time at BT Retail
  • Leveraging personalities for business advantage
  • Modernizing HR tools at the DWP

Plus, a new reader "Q&A" section answers your queries about employee diversity and an expanded "Research and Results" section delivers the latest HR-related findings from around the world. Also included, case studies from Coca-Cola, Quest International, Austar and Enterprise Inns.

For more information visit the Strategic HR Review homepage


PODCAST: Driving a High Performance Corporate Culture
Josie Salkey discusses key findings from the Melcrum Strategic Communication Research Forum's new report on corporate culture.

For more information on the report click here.


PODCAST: Effective Communication from the Top
Melcrum CEO, Victoria Mellor, discusses key research findings on one of the biggest challenges facing corporate communicators today.

For more information on the report, click here.

 

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